VéloRouge

The Journey

VéloRouge wanted to introduce a premium cycling and urban mobility experience in Strasbourg, bringing together bicycle rental, tourism and curated city experiences. Blonqoo developed a visual identity to connect these services under one distinctive brand.

What We Delivered

The work covered the logo, stationery, promotional materials, tourist brochures, store graphics and environmental branding. Blonqoo also designed a multilingual website in three languages to help local visitors and international travellers explore the experience.

The Result

The finished identity connects the physical store, printed materials and digital experience, presenting VéloRouge as a lifestyle and tourism brand rather than only a bicycle rental service.